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•  Kroger this morning announced that will use the Pacvue software suite to allow advertisers "to programmatically manage advertising campaigns on Kroger to create cost efficiencies, grow share of voice, and increase sales. Kroger Product Listing Ads are a pay per click solution where brands can set the bid price for individual products within the campaign. The selected products will be eligible to boost within the search results they organically show up in already."