USA Today reports that "greeting card and stationery chain Papyrus is closing its stores," with most of the 254 unites being shuttered within the next six weeks.
In a prepared statement, owner Schurman Retail Group said, "“Despite our Herculean efforts to realign our Papyrus and American Greetings stores to fit today’s shopping environment, Schurman Retail Group had to make the difficult decision to close all 254 of our stores in North America."
Some context from the USA Today story: "Many Americans gave up cards in favor of digital alternatives, or they send fewer cards between major holidays such as Christmas and Valentine’s Day, analysts said.
"Major retailers, including CVS and Walmart, have cut back or considered cutting back on shelf space for greeting cards, and card companies have closed hundreds of locations. Retail space occupied by greeting card stores declined by more than 27% from 2013 to 2018, according to real estate data firm CoStar Group."