business news in context, analysis with attitude

by Kevin Coupe

A commonly used metaphor about Amazon is how it is playing chess while everybody else is playing checkers.

It may also be true that Amazon is playing Galactic Civilizations, while everybody else is playing pong.

Geekwire has an interview with Amazon founder/CEO Jeff Bezos, conducted at the International Space Development Conference, in which he says that “his Blue Origin space venture will work with NASA as well as the European Space Agency to create a settlement on the moon. And even if Blue Origin can’t strike public-private partnerships, Bezos will do what needs to be done to make it so.”

In the long run, the story says, “Bezos’ vision is to smooth the way for millions of people working in space … The way Bezos sees it, moving heavy industry into solar-powered space outposts is the only way to ensure that our planet can cope with the rising demand for energy, and the stress that growing populations will put on Earth’s environment.”

You can read all about it here.

The thing is, if people live in outer space, they’re going to have to shop. I’m betting that Bezos has some ideas about what an Amazon warehouse on the moon might look like … which may be at least part of the reason he is willing to spend $1 billion a year - generated by the sale of Amazon stock - to make it so.

But I don’t think this is all about extra terrestrial commerce. I also think it has to do with vision, and being willing to take on big challenges with audacity and commitment.

And that’s the Eye-Opener.
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