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Business Insider reports on how Walmart is using an "easy reorder" app that tracks shoppers' repeat purchases, logs them, and then makes it possible for shoppers to access from a computer or mobile device to place a repeat order for those items.

"I have over 150 items that are in my recorder list," Jordan Sweetnam, vice president of product and customer experience for Walmart e-commerce, tells Business Insider. "I think of it as time management in my household with two kids. Everything is two touches away."
KC's View:
This is Walmart dipping its oar into the subscription territory that Amazon has mined so effectively. It is a start ... but I still think that asking me to reorder amounts to imposing a step that I'd rather avoid.