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Guiding Stars, the nutrition guidance program developed by Delhaize-owned Hannaford Supermarkets, has expanded into the Canadian province of Quebec, in Loblaw banners that include Loblaws, Provigo and Provigo Le Marche.

Already featured in 259 Ontario based Loblaw Companies Limited banner stores, Guiding Stars’ expansion into Quebec required translation of all store signs and customer materials into French.

The Guiding Stars program uses an algorithm to assign qualifying foods with one, two or three stars depending on whether they are good, better or best to eat.
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