business news in context, analysis with attitude

Wal-Mart has filed a motion in the Michigan state courts asking that the lawsuit by its former marketing executive, Julie Roehm, be dismissed – because it was filed in Michigan instead of in Arkansas, where Wal-Mart is headquartered and Roehm currently lives.

This is just the latest in a series of lawsuits and court filings in what has become a virtual soap opera involving Wal-Mart and Roehm, who came to fame in the marketing business through her work in the automotive industry, and who was hired by Wal-Mart to modernize its approach and find it a new advertising agency.

Wal-Mart then fired Roehm, and she sued for breach of contract. The retailer then counter-sued, saying that Roehm had behaved unethically in her relationship with the ad agency that she hired to handle the Wal-Mart account, and that she’d had an inappropriate romantic relationship with a subordinate. Roehm then went public to say that Wal-Mart CEO Lee Scott had a double standard and routinely has accepted preferential treatment from company vendors, a charge that Wal-Mart has assiduously denied.
KC's View:
We’re actually shocked to find out that Roehm remains a resident of Arkansas since it was back in January that she said that leaving Wal-Mart had been “very free and liberating,” and that wherever she goes next, it will be “anyplace that doesn't end in –ville.”

Which makes us think that she doesn’t have a whole lotta love for the charms of rural Arkansas, and that she would have gotten the hell out as soon as she could have.