business news in context, analysis with attitude

Consumers ain’t what they used to be. So why are you marketing to them using time-worn techniques, speaking to them in an obsolete language, and offering them a shopping experience that may not be relevant to their needs, desires and lives?

In this new presentation, based on his extensive reporting, conversations with some of the world’s best retailers, impressions gleaned from two decades of traveling the world, and the news and commentary he writes every day on, Kevin Coupe has identified five critical insights about consumers that you need to integrate into your business plan. Now.

And Kevin is ready to bring his “Five Consumer Insights” presentation to your conference or convention.

Just call 203-662-0100, or email: .

Where Big Ideas Mean Business

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