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The New York Post reports that Unilever-owned Ben & Jerry’s has moved beyond the ice cream it used to sell at its Time Square store in New York City, and now “hawks gourmet coffee, croissants, bagels, danish, cakes and pies.”

The goal is to develop a new business model that will be the future of the company’s franchises. Sales are up, though analysts say that the competitiveness of the market is likely to cause the company growing pains.
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