business news in context, analysis with attitude

The Pew Internet and American Life Project released a report yesterday saying that only four percent of Americans have ordered prescription medicines over the Internet, and even fewer have done so from foreign countries like Canada.

The reason: 62 percent of people polled by the Project said that they believed that drugs purchased over the Internet aren’t as safe as those acquired from a local pharmacy. In essence, the report suggests, Americans seem to have accepted admonitions by the federal Food and Drug Administration (FDA) that imported drugs are not safe.

Twenty-five percent of those poled said they’d used the Internet to research prescription medications.
KC's View:
If these numbers are accurate – and we have some trouble believing them – it suggests that all the hullabaloo about reimportation is, in fact, much ado about nothing…because almost nobody is doing it.