business news in context, analysis with attitude

The Los Angeles Times reports this morning that the US Food and Drug Administration (FDA) is suggesting that manufacturers adjust their product labels to more accurately reflect calorie count.

"For instance," the LAT reports, "a beverage company should label a 20 ounce bottle of soda as containing 275 calories instead of 2.5 servings of 110 calories each — as is often the case today — since most people drink the whole bottle at one time." The FDA also is suggesting that type size for nutrition information on labels be increased so it is more easily readable.

The move is all part of FDA's efforts to deal with the nation's obesity crisis.
KC's View:
We'll see how well these "suggestions" take hold. Our naturally cynical perspective is that most companies respond better to orders…but we're willing to be surprised.